Week 9 Reading Reflection

Howdy! This is week 9's reading reflection.

1. What was the biggest surprise for you in the reading? In other words, what did you read that stood out the most as different from your expectations? 
• The fact that some entrepreneurs don't conduct marketing research was surprising to me.
2. Identify at least one part of the reading that was confusing to you.
• None of the reading was confusing to me.  All of it was pretty straightforward.  
3. If you were able to ask two questions to the author, what would you ask? Why?
• Have you not conducted marketing research? If so, why not?
• There were 4 main reasons for not carrying out research.  I am curious as to the authors potential reasons for not doing so.
• What do you think is the best method for social media start-ups to get their name/brand known?
• I use pretty much every social media outlet in existence and I would like to know why the author would think some are more successful than others.
4. Was there anything you think the author was wrong about? Where do you disagree with what she or he said? How?
• There was nothing I thought the author was wrong about.